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Svenska f\u00f6retags utmaningar och fokusomr\u00e5den 2024 %%page%% %%sep%% %%sitename%%"],"_yoast_wpseo_wordproof_timestamp":[""],"modules-below-content_13_template":["text-block\/default"],"_modules-below-content_13_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_13_text-block-title":["Det r\u00e5der fortsatt os\u00e4kerhet kring det makroekonomiska klimatet inf\u00f6r 2024, d\u00e4r svenska VD:ar s\u00e4tter st\u00f6rre tilltro till den globala ekonomin \u00e4n den nordiska"],"_modules-below-content_13_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_13_text-block-image":[""],"_modules-below-content_13_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_13_text-block-image-overlay":["0"],"_modules-below-content_13_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_13_text-block-description":["<img class=\"alignnone size-full wp-image-3886\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/makroekonomi-tro-copy-scaled.jpg\" alt=\"\" width=\"2560\" height=\"836\" \/>\r\n<blockquote>\"<i>Os\u00e4kerheten \u00f6kar och framtiden \u00e4r mycket mer sv\u00e5rbed\u00f6md j\u00e4mf\u00f6rt med tidigare konjunkturf\u00f6r\u00e4ndringar<\/i>.\"\r\n\r\n<b>VD, \u00f6vrig bransch<\/b>\r\n\r\n\"<i>Allt avg\u00f6rs av utvecklingen i de p\u00e5g\u00e5ende konflikterna runt om i v\u00e4rlden<\/i>\"\r\n\r\n<b>VD, energi, r\u00e5varor och material<\/b><\/blockquote>"],"_modules-below-content_13_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_13_text-block-buttons":[""],"_modules-below-content_13_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_17_template":["text-block\/default"],"_modules-below-content_17_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_17_text-block-title":[""],"_modules-below-content_17_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_17_text-block-image":[""],"_modules-below-content_17_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_17_text-block-image-overlay":["0"],"_modules-below-content_17_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_17_text-block-description":["> VD:ars syn p\u00e5 det makroekonomiska klimatet pr\u00e4glas fortfarande av pessimism, men j\u00e4mf\u00f6rt med f\u00f6rra \u00e5rets studie \u00e4r det fler som tror att 2024 kommer bli b\u00e4ttre \u00e4n vad respondenterna trodde inf\u00f6r 2023. Det \u00e4r dock fortfarande l\u00e4gre generell tilltro p\u00e5 det makroekonomiska klimatets utveckling \u00e4n vad studierna visat historiskt\r\n\r\n> Den f\u00f6rsiktigt \u00f6kade tilltron ligger i linje med IMFs prognos, trots p\u00e5g\u00e5ende utmaningar och global os\u00e4kerhet\r\n\r\n<sub>1) IMF World Economic Outlook<\/sub>"],"_modules-below-content_17_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_17_text-block-buttons":[""],"_modules-below-content_17_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_9_template":["divider\/thick-primary"],"_modules-below-content_9_template":["group_page_modules_below-content_divider-template"],"modules-below-content_10_template":["text-blocks\/default"],"_modules-below-content_10_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_10_text-blocks-title":["\u00d6versikt \u00f6ver svarande f\u00f6retag, sammans\u00e4ttningen liknar tidigare \u00e5r"],"_modules-below-content_10_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_10_text-blocks_0_text-block-bg":[""],"_modules-below-content_10_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_10_text-blocks_0_text-block-description":["<img class=\"alignnone size-full wp-image-3877\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/branschfordelning-1-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1135\" \/>"],"_modules-below-content_10_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_10_text-blocks_1_text-block-bg":[""],"_modules-below-content_10_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_10_text-blocks_1_text-block-description":["<img class=\"alignnone size-full wp-image-3879\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/primara-slutkunder-1-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1137\" \/>"],"_modules-below-content_10_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_10_text-blocks_2_text-block-bg":[""],"_modules-below-content_10_text-blocks_2_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_10_text-blocks_2_text-block-description":["<img class=\"alignnone size-full wp-image-3881\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/omsattningsfordelning-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1136\" \/>"],"_modules-below-content_10_text-blocks_2_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_10_text-blocks_3_text-block-bg":[""],"_modules-below-content_10_text-blocks_3_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_10_text-blocks_3_text-block-description":["<img class=\"alignnone size-full wp-image-3883\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/agandeform-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1135\" \/>"],"_modules-below-content_10_text-blocks_3_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_10_text-blocks":["4"],"_modules-below-content_10_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_11_template":["anchor\/default"],"_modules-below-content_11_template":["group_page_modules_below-content_anchor-template"],"modules-below-content_11_anchor":["makroekonomi"],"_modules-below-content_11_anchor":["group_page_modules_below-content_anchor_anchor"],"modules-below-content_14_template":["text-block\/wide-section"],"_modules-below-content_14_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_14_text-block-title":[""],"_modules-below-content_14_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_14_text-block-image":[""],"_modules-below-content_14_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_14_text-block-image-overlay":["0"],"_modules-below-content_14_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_14_text-block-description":["> Den globala ekonomin har under 2023 saktat ned ytterligare och International Monetary Fund (IMF) v\u00e4ntar sig en tillv\u00e4xt p\u00e5 2,9% f\u00f6r 2024<sup>1<\/sup>. De senaste tre \u00e5ren har covid-pandemin, kriget i Ukraina och \u00f6kade geopolitiska sp\u00e4nningar bidragit till ett d\u00e4mpat ekonomiskt v\u00e4rldsl\u00e4ge\r\n\r\n> Framtiden och den globala ekonomin kantas av fortsatt os\u00e4kerhet med anledning av kriget i Ukraina och konflikter i Mellan\u00f6stern med risker f\u00f6r st\u00f6rningar av produktion och transport av olja. Os\u00e4kerheten \u00e5terspeglas i \u00e5rets VD-studie d\u00e4r en majoritet av respondenterna tror p\u00e5 ett s\u00e4mre makroekonomiskt klimat 2024 j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r\r\n<blockquote>\"<i>H<\/i><i>uvudscenariot \u00e4r att b\u00e5de 2023 och 2024 blir <\/i><i>recessions\u00e5r<\/i><i> men det \u00e4r inga dramatiska minustal s\u00e5 det tycks vara en mild recession vi ser. N\u00e5gon g\u00e5ng under 2024 b\u00f6r vi ha n\u00e5tt botten men det blir ingen rekordfart n\u00e4r det v\u00e4l v\u00e4nder och det mesta beror p\u00e5 vad som h\u00e4nder i omv\u00e4rlden och inte minst med r\u00e4ntorna\"<\/i>\r\n\r\n<strong>Johan Javeus, <\/strong>SEB Chefsstrateg<\/blockquote>\r\n<sub>1) IMF World Economic Outlook<\/sub>"],"_modules-below-content_14_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_14_text-block-buttons":[""],"_modules-below-content_14_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_15_template":["divider\/thick-primary"],"_modules-below-content_15_template":["group_page_modules_below-content_divider-template"],"modules-below-content_16_template":["text-blocks\/default"],"_modules-below-content_16_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_16_text-blocks-title":["De flesta tror p\u00e5 ett s\u00e4mre makroekonomiskt klimat under 2024, trots l\u00e4gre pessimism j\u00e4mf\u00f6rt med l\u00e4get inf\u00f6r 2023"],"_modules-below-content_16_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_16_text-blocks_0_text-block-bg":[""],"_modules-below-content_16_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_16_text-blocks_0_text-block-description":["<strong>Den globala ekonomiska utvecklingen visade ett trendskifte fr\u00e5n en kraftig tillv\u00e4xt efter pandemin till en mer stabiliserad niv\u00e5 under 2023\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3928\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/2.png\" alt=\"\" width=\"2250\" height=\"693\" \/>"],"_modules-below-content_16_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_16_text-blocks_1_text-block-bg":[""],"_modules-below-content_16_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_16_text-blocks_1_text-block-description":["<strong>\u2026men VD:ars tro p\u00e5 det makroekonomiska klimatet \u00e4r fortsatt pr\u00e4glad av pessimism, trots detta m\u00e4rks en f\u00f6r\u00e4ndring fr\u00e5n f\u00f6rra \u00e5ret, d\u00e5 n\u00e4stan ingen trodde p\u00e5 f\u00f6rb\u00e4ttring<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3930\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/3.png\" alt=\"\" width=\"2250\" height=\"803\" \/>"],"_modules-below-content_16_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_16_text-blocks":["2"],"_modules-below-content_16_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_18_template":["text-block\/image-background"],"_modules-below-content_18_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_18_text-block-title":["Sverige"],"_modules-below-content_18_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_18_text-block-image":["4157"],"_modules-below-content_18_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_18_text-block-image-overlay":["0"],"_modules-below-content_18_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_18_text-block-description":["<img class=\"alignnone size-full wp-image-3838\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/sverige.png\" alt=\"\" width=\"2475\" height=\"1201\" \/>"],"_modules-below-content_18_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_18_text-block-buttons":[""],"_modules-below-content_18_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_19_template":["text-blocks\/default"],"_modules-below-content_19_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_19_text-blocks-title":["Under 2023 har utmaningar med minskad BNP-tillv\u00e4xt och f\u00f6rs\u00e4mrade konjunkturf\u00f6rh\u00e5llanden fortsatt, vilket speglas i VD:ars f\u00f6rv\u00e4ntningar p\u00e5 det svenska makroekonomiska l\u00e4get"],"_modules-below-content_19_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_19_text-blocks_0_text-block-bg":[""],"_modules-below-content_19_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_19_text-blocks_0_text-block-description":["<strong>St\u00e4mningsl\u00e4get f\u00f6r ekonomin \u00e4r i sin helhet svag med negativ BNP-tillv\u00e4xt under 2023\u2026<\/strong>\r\n\r\n \r\n\r\n<img class=\"alignnone size-full wp-image-4175\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/konjunktur-bnp.png\" alt=\"\" width=\"2250\" height=\"773\" \/>\r\n\r\n<sub>1) Konjunkturinstitutet<\/sub>\r\n\r\n<sub>2) SCB<\/sub>"],"_modules-below-content_19_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_19_text-blocks_1_text-block-bg":[""],"_modules-below-content_19_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_19_text-blocks_1_text-block-description":["<strong>\u2026vilket \u00e5terspeglas i VD:ars f\u00f6rv\u00e4ntningar p\u00e5 det svenska makroekonomiska klimatet, d\u00e4r mer \u00e4n h\u00e4lften tror att 2024 kommer blir s\u00e4mre \u00e4n 2023<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3934\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/5.png\" alt=\"\" width=\"2250\" height=\"954\" \/>"],"_modules-below-content_19_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_19_text-blocks":["2"],"_modules-below-content_19_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_20_template":["divider\/thick-primary"],"_modules-below-content_20_template":["group_page_modules_below-content_divider-template"],"modules-below-content_21_template":["text-blocks\/default"],"_modules-below-content_21_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_21_text-blocks-title":["F\u00f6rv\u00e4ntningarna p\u00e5 den egna branschen \u00e4r fortsatt l\u00e5ga, \u00e4ven om n\u00e5gra branscher tycks kunna sk\u00f6nja en viss ljusning"],"_modules-below-content_21_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_21_text-blocks_0_text-block-bg":[""],"_modules-below-content_21_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_21_text-blocks_0_text-block-description":["<strong>Antalet som tror p\u00e5 negativ utveckling i den egna branschen inf\u00f6r 2024 har minskat j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3936\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/6.png\" alt=\"\" width=\"2250\" height=\"801\" \/>\r\n\r\n> VD:ar \u00e4r inf\u00f6r 2024 n\u00e5got mer optimistiska \u00e4n inf\u00f6r f\u00f6rra \u00e5ret f\u00f6r den egna branschen, men den generella tilltron \u00e4r fortfarande \u00f6verv\u00e4gande pessimistisk"],"_modules-below-content_21_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_21_text-blocks_1_text-block-bg":[""],"_modules-below-content_21_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_21_text-blocks_1_text-block-description":["<strong>\u2026men skillnaden mellan olika branscher \u00e4r tydlig<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3938\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/7.png\" alt=\"\" width=\"2250\" height=\"870\" \/>\r\n\r\n> Bygg- och fastighetsbranschen samt logistik- och transportbranschens pessimistiska syn p\u00e5 2024 kan f\u00f6rklaras av p\u00e5g\u00e5ende omv\u00e4rldskonflikter och r\u00e5dande l\u00e5gkonjunktur\r\n\r\n> Att detalj- och partihandeln har den mest positiva framtidssynen kan bero p\u00e5 en f\u00f6rv\u00e4ntad v\u00e4ndning i r\u00e4ntel\u00e4get och minskad urholkning av hush\u00e5llens k\u00f6pkraft"],"_modules-below-content_21_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_21_text-blocks":["2"],"_modules-below-content_21_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_22_template":["divider\/thick-primary"],"_modules-below-content_22_template":["group_page_modules_below-content_divider-template"],"modules-below-content_23_template":["text-blocks\/default"],"_modules-below-content_23_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_23_text-blocks-title":["Den svenska ekonomin gick 2023 in i en l\u00e5gkonjunktur som v\u00e4ntas best\u00e5 under 2024"],"_modules-below-content_23_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_23_text-blocks_0_text-block-bg":[""],"_modules-below-content_23_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_23_text-blocks_0_text-block-description":["<strong>Inflationen steg snabbt under slutet av 2022...<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-4173\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/inflation.png\" alt=\"\" width=\"2250\" height=\"623\" \/>\r\n\r\n> Under 2023 har konjunkturl\u00e4get f\u00f6rsvagats och den svenska ekonomin bed\u00f6ms vara i en l\u00e5gkonjunktur enligt Finansdepartementet. Den h\u00f6ga inflationen fortsatte att s\u00e4tta press p\u00e5 f\u00f6retagen och var i kombination med h\u00f6gre r\u00e4ntor och en vikande omv\u00e4rldsefterfr\u00e5gan de fr\u00e4msta sk\u00e4len till l\u00e5gkonjunkturen\r\n\r\n<sub>1) SCB, Statistiska centralbyr\u00e5n<\/sub>"],"_modules-below-content_23_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_23_text-blocks_1_text-block-bg":[""],"_modules-below-content_23_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_23_text-blocks_1_text-block-description":["<strong>...vilket medf\u00f6rt flera h\u00f6jningar av styrr\u00e4ntan under 2023 \u00e5rs g\u00e5ng i syfte att \u00e5terf\u00f6ra inflationen mot 2%-m\u00e5let<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-4177\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/ranta.png\" alt=\"\" width=\"2250\" height=\"575\" \/>\r\n\r\n> Styrr\u00e4ntan har vid slutet av 2023 n\u00e5tt den h\u00f6gsta niv\u00e5n p\u00e5 15 \u00e5r f\u00f6r att d\u00e4mpa ekonomin och kontrollera inflationen, som i sin tur fallit tillbaka n\u00e5got under 2023 och successivt n\u00e4rmar sig inflationsm\u00e5let p\u00e5 tv\u00e5 procent\r\n\r\n<sub>2) Sveriges Riksbank 2023-11-14<\/sub>"],"_modules-below-content_23_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_23_text-blocks":["2"],"_modules-below-content_23_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"_dp_original":["3446"],"_wpml_word_count":["{\"total\":123,\"to_translate\":{\"en\":123}}"],"_edit_lock":["1727089152:63"],"_edit_last":["6"],"modules-below-content_8_template":["text-block\/image-background"],"_modules-below-content_8_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_8_text-block-title":["Studien"],"_modules-below-content_8_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_8_text-block-image":["3591"],"_modules-below-content_8_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_8_text-block-image-overlay":["0"],"_modules-below-content_8_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_8_text-block-description":["<img class=\"alignnone size-full wp-image-3835\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/studien-2.png\" alt=\"\" width=\"2475\" height=\"1250\" \/>"],"_modules-below-content_8_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_8_text-block-buttons":[""],"_modules-below-content_8_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_4_template":["text-block\/default"],"_modules-below-content_4_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_4_text-block-title":[""],"_modules-below-content_4_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_4_text-block-image":[""],"_modules-below-content_4_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_4_text-block-image-overlay":["1"],"_modules-below-content_4_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_4_text-block-description":[""],"_modules-below-content_4_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_4_text-block-buttons_0_button-link":["a:3:{s:5:\"title\";s:28:\"Ladda 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VD:ar uppvisar n\u00e5got l\u00e4gre framtidspessimism j\u00e4mf\u00f6rt med 2023 \u2013 men tong\u00e5ngen kring det makroekonomiska l\u00e4get \u00e4r fortsatt dyster\r\n\r\n<a class=\"read-more icon-right icon--after\" href=\"#makroekonomi\">G\u00c5 TILL KAPITEL<\/a>\r\n\r\n "],"_modules-below-content_5_sideways-tabs_0_sideways-tab-content":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-content"],"modules-below-content_5_sideways-tabs_1_sideways-tab-title":["F\u00f6retagen"],"_modules-below-content_5_sideways-tabs_1_sideways-tab-title":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-title"],"modules-below-content_5_sideways-tabs_1_sideways-tab-content":["2024 kommer fortsatt pr\u00e4glas av kostnadsbesparingar, men med en \u00f6kad ben\u00e4genhet till investeringar j\u00e4mf\u00f6rt med f\u00f6rra \u00e5ret enligt respondenterna\r\n\r\n<a class=\"read-more icon-right icon--after\" href=\"#foretagen\">G\u00c5 TILL KAPITEL<\/a>"],"_modules-below-content_5_sideways-tabs_1_sideways-tab-content":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-content"],"modules-below-content_5_sideways-tabs_2_sideways-tab-title":["Aktuellt"],"_modules-below-content_5_sideways-tabs_2_sideways-tab-title":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-title"],"modules-below-content_5_sideways-tabs_2_sideways-tab-content":["F\u00f6retagen ser en fortsatt negativ p\u00e5verkan fr\u00e5n omv\u00e4rldsfaktorer som bland annat inflation och svag krona, d\u00e4r pris\u00f6kningar kommer vara i fokus f\u00f6r att parera de \u00f6kade kostnaderna\r\n\r\n<a class=\"read-more icon-right icon--after\" href=\"#aktuellt\">G\u00c5 TILL KAPITEL<\/a>"],"_modules-below-content_5_sideways-tabs_2_sideways-tab-content":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-content"],"modules-below-content_5_sideways-tabs_3_sideways-tab-title":["Reflektioner"],"_modules-below-content_5_sideways-tabs_3_sideways-tab-title":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-title"],"modules-below-content_5_sideways-tabs_3_sideways-tab-content":["F\u00f6r att m\u00f6ta f\u00f6retagens ekonomiska utmaningar kommer det under 2024 kr\u00e4vas b\u00e5de breda kostnadsreduceringar och strategiska prisjusteringar\r\n\r\n<a class=\"read-more icon-right icon--after\" href=\"#reflektioner\">G\u00c5 TILL KAPITEL<\/a>"],"_modules-below-content_5_sideways-tabs_3_sideways-tab-content":["group_page_modules_below-content_sideways-tabs_sideways-tabs_sideways-tab-content"],"modules-below-content_5_sideways-tabs":["4"],"_modules-below-content_5_sideways-tabs":["group_page_modules_below-content_sideways-tabs_sideways-tabs"],"modules-below-content_6_template":["text-block\/default"],"_modules-below-content_6_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_6_text-block-title":[""],"_modules-below-content_6_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_6_text-block-image":[""],"_modules-below-content_6_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_6_text-block-image-overlay":["0"],"_modules-below-content_6_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_6_text-block-description":["[video width=\"1920\" height=\"1080\" mp4=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/VD-studien-2024-film-hemsida-v0.1.mp4\"][\/video]"],"_modules-below-content_6_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_6_text-block-buttons":[""],"_modules-below-content_6_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_7_template":["divider\/thick-primary"],"_modules-below-content_7_template":["group_page_modules_below-content_divider-template"],"modules-below-content_2_template":["text-block\/image-background"],"_modules-below-content_2_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_2_text-block-title":["Svenska VD:ar uppvisar n\u00e5got l\u00e4gre framtidspessimism inf\u00f6r 2024 j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r \u2013 men tong\u00e5ngen kring det makroekonomiska l\u00e4get \u00e4r fortsatt dyster"],"_modules-below-content_2_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_2_text-block-image":["4153"],"_modules-below-content_2_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_2_text-block-image-overlay":["0"],"_modules-below-content_2_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_2_text-block-description":[""],"_modules-below-content_2_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_2_text-block-buttons":[""],"_modules-below-content_2_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_3_template":["text-blocks\/default"],"_modules-below-content_3_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_3_text-blocks-title":[""],"_modules-below-content_3_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_3_text-blocks_0_text-block-bg":[""],"_modules-below-content_3_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_3_text-blocks_0_text-block-description":["<img class=\"alignnone size-medium wp-image-3809\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/1-av-5-900x506.png\" alt=\"\" width=\"900\" height=\"506\" \/>VD:ar <b>tror p\u00e5 en f\u00f6rb\u00e4ttring av det globala makroekonomiska l\u00e4get under 2024 j\u00e4mf\u00f6rt med 2023. <\/b>Trots en viss \u00e5terh\u00e4mtning efter f\u00f6rra \u00e5rets rekorddystra utsikter \u00e4r f\u00f6rv\u00e4ntningarna p\u00e5 det makroekonomiska l\u00e4get fortsatt d\u00e4mpad"],"_modules-below-content_3_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_3_text-blocks_1_text-block-bg":[""],"_modules-below-content_3_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_3_text-blocks_1_text-block-description":["<img class=\"alignnone size-medium wp-image-3815\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/halften-900x506.png\" alt=\"\" width=\"900\" height=\"506\" \/>av de tillfr\u00e5gade f\u00f6retagsledarna planerar att forts\u00e4tta <b>satsa p\u00e5 kostnadseffektiviseringar ist\u00e4llet f\u00f6r tillv\u00e4xt <\/b>under 2024, med fokus p\u00e5 effektivare processer, personalnedsk\u00e4rningar och \u00f6versyn av omkostnader"],"_modules-below-content_3_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_3_text-blocks_2_text-block-bg":[""],"_modules-below-content_3_text-blocks_2_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_3_text-blocks_2_text-block-description":["<img class=\"alignnone size-medium wp-image-3813\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/85-900x506.png\" alt=\"\" width=\"900\" height=\"506\" \/>av f\u00f6retagen planerar att <b>h\u00f6ja sina priser <\/b>2024 p\u00e5 grund av inflationen, trots att 82% redan justerat sina priser 2023. \u00c4ven om det v\u00e4rsta inflationstrycket verkar ha passerat, ser studiens respondenter fortsatt inflationen som huvudutmaningen"],"_modules-below-content_3_text-blocks_2_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_3_text-blocks_3_text-block-bg":[""],"_modules-below-content_3_text-blocks_3_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_3_text-blocks_3_text-block-description":["<img class=\"alignnone size-medium wp-image-3811\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/35-900x506.png\" alt=\"\" width=\"900\" height=\"506\" \/>tror att AI kommer <b>s\u00e4nka<\/b> <b>kostnader och\/eller \u00f6ka oms\u00e4ttning <\/b>f\u00f6r st\u00f6dfunktioner, f\u00f6rs\u00e4ljning och marknad samt IT. M\u00e5nga f\u00f6retagsledare \u00e4r dock os\u00e4kra p\u00e5 den n\u00e4ra framtiden f\u00f6r AI och upplever att deras bransch \u00e4nnu inte \u00e4r helt redo"],"_modules-below-content_3_text-blocks_3_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_3_text-blocks":["4"],"_modules-below-content_3_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_24_template":["text-block\/default"],"_modules-below-content_24_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_24_text-block-title":[""],"_modules-below-content_24_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_24_text-block-image":[""],"_modules-below-content_24_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_24_text-block-image-overlay":["0"],"_modules-below-content_24_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_24_text-block-description":["<blockquote>\"<i>Centralbankers budskap \u00e4r nu att r\u00e4nteh\u00f6jningarna \u00e4r klara. Marknaden \u00e4r n\u00e4stan 100% s\u00e4ker p\u00e5 att vi sett den sista h\u00f6jningen och kanske ser vi de f\u00f6rsta s\u00e4nkningarna redan till v\u00e5ren 2024. Inflationsutvecklingen \u00e4r r\u00e4tt positiv just nu och tenderar att, om n\u00e5got, \u00f6verraska p\u00e5 nedsidan och det finns indikationer p\u00e5 att det kommer att forts\u00e4tta.<\/i><i>\"<\/i>\r\n\r\n<strong>Johan Javeus, <\/strong>SEB Chefsstrateg<\/blockquote>"],"_modules-below-content_24_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_24_text-block-buttons":[""],"_modules-below-content_24_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_25_template":["divider\/thick-primary"],"_modules-below-content_25_template":["group_page_modules_below-content_divider-template"],"modules-below-content_26_template":["anchor\/default"],"_modules-below-content_26_template":["group_page_modules_below-content_anchor-template"],"modules-below-content_26_anchor":["foretagen"],"_modules-below-content_26_anchor":["group_page_modules_below-content_anchor_anchor"],"modules-below-content_27_template":["text-block\/image-background"],"_modules-below-content_27_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_27_text-block-title":["F\u00f6retagen"],"_modules-below-content_27_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_27_text-block-image":["4151"],"_modules-below-content_27_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_27_text-block-image-overlay":["0"],"_modules-below-content_27_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_27_text-block-description":["<img class=\"alignnone size-full wp-image-3844\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/foretagen2.png\" alt=\"\" width=\"2475\" height=\"1201\" \/>"],"_modules-below-content_27_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_27_text-block-buttons":[""],"_modules-below-content_27_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_28_template":["text-blocks\/default"],"_modules-below-content_28_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_28_text-blocks-title":["De svarande \u00e4r mer optimistiska g\u00e4llande det egna bolagets oms\u00e4ttning inf\u00f6r 2024 \u00e4n inf\u00f6r 2023, men tror b\u00e4ttre om det egna bolaget \u00e4n branschen"],"_modules-below-content_28_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_28_text-blocks_0_text-block-bg":[""],"_modules-below-content_28_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_28_text-blocks_0_text-block-description":["<strong>Antalet som tror p\u00e5 l\u00e4gre oms\u00e4ttning i det egna bolaget inf\u00f6r 2024 har minskat med 12 procentenheter fr\u00e5n 2023\u2026<\/strong>\r\n\r\n \r\n\r\n<img class=\"alignnone size-full wp-image-3944\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/10.png\" alt=\"\" width=\"2250\" height=\"686\" \/>\r\n\r\n> Ett historiskt l\u00e5gt f\u00f6rtroende f\u00f6r det egna bolagets utveckling noterades i f\u00f6rra \u00e5rets studie, och vi kan se en n\u00e5got l\u00e4gre pessimism bland svenska VD:ar inf\u00f6r 2024"],"_modules-below-content_28_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_28_text-blocks_1_text-block-bg":[""],"_modules-below-content_28_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_28_text-blocks_1_text-block-description":["<strong>\u2026d\u00e4r den f\u00f6rsiktiga optimismen skiljer sig mellan olika branscher, gemensamt \u00e4r att alla har st\u00f6rre f\u00f6rtroende f\u00f6r sitt egna f\u00f6retag \u00e4n f\u00f6r branschen<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3946\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/11.png\" alt=\"\" width=\"2250\" height=\"807\" \/>\r\n\r\n> Historiskt sett har VD:ar varit mer optimistiska n\u00e4r det g\u00e4ller det egna bolagets utveckling j\u00e4mf\u00f6rt med branschen, och den trenden forts\u00e4tter \u00e4ven i \u00e5rets studie"],"_modules-below-content_28_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_28_text-blocks":["2"],"_modules-below-content_28_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_29_template":["text-block\/default"],"_modules-below-content_29_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_29_text-block-title":[""],"_modules-below-content_29_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_29_text-block-image":[""],"_modules-below-content_29_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_29_text-block-image-overlay":["0"],"_modules-below-content_29_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_29_text-block-description":["<blockquote>\"<i>Detaljhandeln kan s\u00e4gas ha drabbats av en baksm\u00e4lla efter pandemin d\u00e5 vi konsumerar mindre fysiska varor och mer tj\u00e4nster. Min bild \u00e4r att branschen inte \u00e4r superstark men att man f\u00f6rmodligen har sett botten och ser lite ljusare tider fram\u00f6ver.<\/i><i>\"<\/i>\r\n\r\n<strong>Johan Javeus, <\/strong>SEB Chefsstrateg<\/blockquote>"],"_modules-below-content_29_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_29_text-block-buttons":[""],"_modules-below-content_29_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_30_template":["divider\/thick-primary"],"_modules-below-content_30_template":["group_page_modules_below-content_divider-template"],"modules-below-content_31_template":["text-blocks\/default"],"_modules-below-content_31_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_31_text-blocks-title":["En f\u00f6rv\u00e4ntan p\u00e5 l\u00e4gre oms\u00e4ttning korrelerar generellt med en mer pessimistisk f\u00f6rv\u00e4ntan p\u00e5 marginalerna, \u00e4ven om bilden mellan branscherna varierar"],"_modules-below-content_31_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_31_text-blocks_0_text-block-bg":[""],"_modules-below-content_31_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_31_text-blocks_0_text-block-description":["<strong>Det finns en tydlig spridning mellan svenska VD:ars f\u00f6rv\u00e4ntningar p\u00e5 2024, d\u00e4r 44% f\u00f6rv\u00e4ntar sig en h\u00f6gre oms\u00e4ttning f\u00f6r det egna f\u00f6retaget\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3948\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/12.png\" alt=\"\" width=\"2250\" height=\"651\" \/>\r\n\r\n> Det finns en tydlig korrelation mellan respondenternas f\u00f6rv\u00e4ntningar p\u00e5 oms\u00e4ttning och l\u00f6nsamhet, med samband mellan h\u00f6gre oms\u00e4ttning och h\u00f6gre marginal, samt tv\u00e4rtom\r\n\r\n> Det kan vara en utmaning f\u00f6r f\u00f6retag att samtidigt uppn\u00e5 \u00f6kad oms\u00e4ttning och h\u00f6gre marginaler i praktiken"],"_modules-below-content_31_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_31_text-blocks_1_text-block-bg":[""],"_modules-below-content_31_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_31_text-blocks_1_text-block-description":["<strong>...men det finns ocks\u00e5 en spridning bland branscherna kring om det \u00e4r oms\u00e4ttningen eller l\u00f6nsamheten som kommer p\u00e5verkas mest<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3950\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/13.png\" alt=\"\" width=\"2250\" height=\"833\" \/>\r\n\r\n> Fastighetsbranschen sticker ut d\u00e4r respondenterna tror p\u00e5 att det s\u00e4mre ekonomiska l\u00e4get kommer att p\u00e5verka marginalerna i st\u00f6rre utstr\u00e4ckning \u00e4n oms\u00e4ttningen\r\n\r\n> Respondenter fr\u00e5n byggbranschen tror i motsats att oms\u00e4ttningen kommer p\u00e5verkas n\u00e5got mer \u00e4n marginalerna"],"_modules-below-content_31_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_31_text-blocks":["2"],"_modules-below-content_31_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_32_template":["divider\/thick-primary"],"_modules-below-content_32_template":["group_page_modules_below-content_divider-template"],"modules-below-content_33_template":["text-blocks\/default"],"_modules-below-content_33_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_33_text-blocks-title":["Trenden, som p\u00e5visades i f\u00f6rra \u00e5rets studie, h\u00e5ller i sig och indikerar att VD:arna kommer att forts\u00e4tta fokusera n\u00e5got mer p\u00e5 kostnadseffektiviseringar \u00e4n p\u00e5 tillv\u00e4xtsatsningar under 2024"],"_modules-below-content_33_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_33_text-blocks_0_text-block-bg":[""],"_modules-below-content_33_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_33_text-blocks_0_text-block-description":["<strong>Drygt h\u00e4lften av de svarande forts\u00e4tter prioritera kostnadseffektiviseringar j\u00e4mf\u00f6rt med tillv\u00e4xtsatsningar inf\u00f6r 2024\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3952\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/14.png\" alt=\"\" width=\"2250\" height=\"686\" \/>\r\n\r\n> Brytpunkten fr\u00e5n 2023 med st\u00f6rre fokus p\u00e5 kostnadseffektiviseringar h\u00e5ller i sig inf\u00f6r 2024 med n\u00e4stintill identisk f\u00f6rdelning\r\n\r\n "],"_modules-below-content_33_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_33_text-blocks_1_text-block-bg":[""],"_modules-below-content_33_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_33_text-blocks_1_text-block-description":["<strong>...men det varierar mellan de olika branscherna<\/strong>\r\n\r\n \r\n\r\n<img class=\"alignnone size-full wp-image-3954\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/15.png\" alt=\"\" width=\"2250\" height=\"778\" \/>\r\n\r\n> Byggverksamhet samt energi, r\u00e5varor och material \u00e4r branscher som utm\u00e4rker sig genom ett s\u00e4rskilt stort fokus p\u00e5 kostnadseffektiviseringar, vilket kan h\u00e4rledas till en mindre optimistisk syn p\u00e5 f\u00f6retagets oms\u00e4ttning och marginal under 2024\r\n\r\n> VD:arna f\u00f6r detalj- och partihandeln, f\u00f6retagstj\u00e4nster samt tillverkande industri kommer prioritera tillv\u00e4xtsatsningar framf\u00f6r kostnadseffektiviseringar"],"_modules-below-content_33_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_33_text-blocks":["2"],"_modules-below-content_33_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_34_template":["divider\/thick-primary"],"_modules-below-content_34_template":["group_page_modules_below-content_divider-template"],"modules-below-content_35_template":["text-blocks\/default"],"_modules-below-content_35_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_35_text-blocks-title":["Respondenternas svar pekar p\u00e5 att 2023 \u00e5rs kostnadseffektiviseringar har gett resultat \u2013 men det skiljer sig mellan funktioner"],"_modules-below-content_35_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_35_text-blocks_0_text-block-bg":[""],"_modules-below-content_35_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_35_text-blocks_0_text-block-description":["<strong>Svaren visar att ungef\u00e4r h\u00e4lften av de kostnadseffektiviseringar som gjorts under 2023 varit tillfredst\u00e4llande, d\u00e4r effektiviseringar inom produktion gett b\u00e4st resultat...<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3956\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/16.png\" alt=\"\" width=\"2250\" height=\"805\" \/>\r\n\r\n> Cirka h\u00e4lften av de kostnadseffektiviseringar som gjordes under 2023 har gett tillfredst\u00e4llande resultat. Effektiviseringar inom omr\u00e5det produktion av varor och tj\u00e4nster utm\u00e4rker sig positivt med 61% tillfredst\u00e4llande resultat, medan logistik och distribution samt forskning och utveckling utm\u00e4rker sig negativt d\u00e4r mer \u00e4n 30% av effektiviseringarna har gett otillfredst\u00e4llande eller inga resultat"],"_modules-below-content_35_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_35_text-blocks_1_text-block-bg":[""],"_modules-below-content_35_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_35_text-blocks_1_text-block-description":["<strong>\u2026vilket rimmar med vad respondenterna i f\u00f6rra \u00e5rets studie planerade att fokusera p\u00e5 under det g\u00e5ngna \u00e5ret g\u00e4llande kostnadseffektiviseringar<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3958\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/17.png\" alt=\"\" width=\"2250\" height=\"1051\" \/>\r\n\r\n> F\u00f6r svenska VD:ar var produktion av varor och tj\u00e4nster samt st\u00f6dfunktioner i topplistan p\u00e5 funktioner att fokusera kostnadseffektiviseringar mot under 2023\r\n\r\n> B\u00e5da omr\u00e5dena tillh\u00f6r dem d\u00e4r man uppn\u00e5tt mest tillfredst\u00e4llande resultat under 2023, vilket kan indikera att det \u00e4r omr\u00e5den som varit eller \u00e4r i behov av effektiviseringar"],"_modules-below-content_35_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_35_text-blocks":["2"],"_modules-below-content_35_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_36_template":["divider\/thick-primary"],"_modules-below-content_36_template":["group_page_modules_below-content_divider-template"],"modules-below-content_37_template":["text-blocks\/default"],"_modules-below-content_37_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_37_text-blocks-title":["F\u00f6retagen kommer att kostnadseffektivisera i linje med f\u00f6reg\u00e5ende \u00e5r, med fortsatt fokus p\u00e5 omkostnader kopplat till k\u00e4rnverksamheten"],"_modules-below-content_37_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_37_text-blocks_0_text-block-bg":[""],"_modules-below-content_37_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_37_text-blocks_0_text-block-description":["<strong>F\u00f6retagens syn p\u00e5 kostnadseffektiviseringar f\u00f6r 2024 liknar 2023 \u00e5rs syn och kommer fortsatt vara i fokus under \u00e5ret\u2026<\/strong>\r\n\r\n \r\n\r\n<img class=\"alignnone size-full wp-image-3960\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/18.png\" alt=\"\" width=\"2250\" height=\"685\" \/>\r\n\r\n "],"_modules-below-content_37_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_37_text-blocks_1_text-block-bg":[""],"_modules-below-content_37_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_37_text-blocks_1_text-block-description":["<strong>\u2026och l\u00e4gga tonvikt p\u00e5 att minska omkostnader (\u00f6vriga kostnader), framf\u00f6rallt inom produktionsprocessen samt f\u00f6rs\u00e4ljning och marknad<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3962\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/19.png\" alt=\"\" width=\"2250\" height=\"1260\" \/>\r\n\r\n "],"_modules-below-content_37_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_37_text-blocks":["2"],"_modules-below-content_37_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_38_template":["divider\/thick-primary"],"_modules-below-content_38_template":["group_page_modules_below-content_divider-template"],"modules-below-content_39_template":["text-block\/default"],"_modules-below-content_39_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_39_text-block-title":["Lagerh\u00e5llning och produktionsplanering \u00e4r initiativ som \u00f6ver 40% av de svarande kommer genomf\u00f6ra under 2024 f\u00f6r att f\u00f6rb\u00e4ttra r\u00f6relsekapitalet"],"_modules-below-content_39_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_39_text-block-image":[""],"_modules-below-content_39_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_39_text-block-image-overlay":["0"],"_modules-below-content_39_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_39_text-block-description":["<strong>Under 2024 kommer svenska VD:ar fokusera p\u00e5 att f\u00f6rb\u00e4ttra r\u00f6relsekapitalet genom effektiviserad lagerh\u00e5llning och optimerad produktionsplanering<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3966\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/20.png\" alt=\"\" width=\"2250\" height=\"1063\" \/>\r\n\r\n> Under 2024 planerar n\u00e4rmare h\u00e4lften av respondenterna att implementera initiativ f\u00f6r att effektivisera lagerh\u00e5llning och optimera produktionsplanering, med m\u00e5let att f\u00f6rb\u00e4ttra f\u00f6retagets r\u00f6relsekapital\r\n\r\n> En st\u00f6rre andel kommer f\u00f6rhandla betalningsvillkor med leverant\u00f6rer \u00e4n med kunder, d\u00e4r en f\u00f6rl\u00e4ngning av egna betalningar \u00f6kar r\u00f6relsekapitalet"],"_modules-below-content_39_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_39_text-block-buttons":[""],"_modules-below-content_39_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_49_template":["anchor\/default"],"_modules-below-content_49_template":["group_page_modules_below-content_anchor-template"],"modules-below-content_49_anchor":["aktuellt"],"_modules-below-content_49_anchor":["group_page_modules_below-content_anchor_anchor"],"modules-below-content_50_template":["text-block\/image-background"],"_modules-below-content_50_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_50_text-block-title":["Aktuellt"],"_modules-below-content_50_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_50_text-block-image":["4149"],"_modules-below-content_50_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_50_text-block-image-overlay":["0"],"_modules-below-content_50_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_50_text-block-description":["<img class=\"alignnone size-full wp-image-3851\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/aktuellt1.png\" alt=\"\" width=\"2475\" height=\"1201\" \/>"],"_modules-below-content_50_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_50_text-block-buttons":[""],"_modules-below-content_50_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_40_template":["divider\/thick-primary"],"_modules-below-content_40_template":["group_page_modules_below-content_divider-template"],"modules-below-content_41_template":["text-blocks\/default"],"_modules-below-content_41_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_41_text-blocks-title":["Inf\u00f6r 2024 avser en st\u00f6rre andel f\u00f6retag att \u00f6ka sina investeringar \u00e4n under f\u00f6reg\u00e5ende \u00e5r, \u00e4ven om investeringsviljan fortfarande \u00e4r mer \u00e5terh\u00e5llsam \u00e4n vad den varit historiskt"],"_modules-below-content_41_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_41_text-blocks_0_text-block-bg":[""],"_modules-below-content_41_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_41_text-blocks_0_text-block-description":["<strong>En majoritet av respondenterna svarar att de kunnat genomf\u00f6ra \u00f6nskade investeringar (77%)\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3968\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/21.png\" alt=\"\" width=\"2250\" height=\"901\" \/>\r\n\r\n "],"_modules-below-content_41_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_41_text-blocks_1_text-block-bg":[""],"_modules-below-content_41_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_41_text-blocks_1_text-block-description":["<strong>...men det f\u00f6rv\u00e4ntas att f\u00f6retagen kommer vara n\u00e5got mer gener\u00f6sa med sina investeringar inf\u00f6r 2024 \u00e4n vad de var inf\u00f6r 2023<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3970\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/22.png\" alt=\"\" width=\"2250\" height=\"883\" \/>\r\n\r\n> Inf\u00f6r 2022 pr\u00e4glades f\u00f6retagsklimatet av en stark vilja att \u00f6ka investeringarna, vilket dock minskade markant det f\u00f6ljande \u00e5ret\r\n\r\n> Trots utmanande tider som ledde till en nedg\u00e5ng i investeringsviljan, ser vi nu en f\u00f6rsiktig \u00e5terh\u00e4mtning med en viss uppg\u00e5ng inf\u00f6r 2024\r\n\r\n> Faktorer som \u00f6kad kostnad f\u00f6r kapital eller brist p\u00e5 finansiering samt den \u00f6kade os\u00e4kerheten om konjunkturens utveckling utg\u00f6r potentiella p\u00e5verkare som driver en mer \u00e5terh\u00e5llsam inst\u00e4llning till investeringar\r\n\r\n "],"_modules-below-content_41_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_41_text-blocks":["2"],"_modules-below-content_41_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_42_template":["divider\/thick-primary"],"_modules-below-content_42_template":["group_page_modules_below-content_divider-template"],"modules-below-content_43_template":["text-blocks\/default"],"_modules-below-content_43_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_43_text-blocks-title":["En \u00f6kning av de f\u00f6rv\u00e4ntade f\u00f6retagsaff\u00e4rerna j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r pekar p\u00e5 en f\u00f6rsiktigt optimistisk framtidstro bland de tillfr\u00e5gade"],"_modules-below-content_43_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_43_text-blocks_0_text-block-bg":[""],"_modules-below-content_43_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_43_text-blocks_0_text-block-description":["<strong>Svenska VD:ar tror p\u00e5 fler f\u00f6rv\u00e4rv och f\u00f6rs\u00e4ljning av verksamheter i Sverige j\u00e4mf\u00f6rt med f\u00f6rra \u00e5ret\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3972\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/23.png\" alt=\"\" width=\"2250\" height=\"840\" \/>\r\n\r\n> Respondenternas svar, d\u00e4r antalet f\u00f6rv\u00e4ntade f\u00f6retagsaff\u00e4rer stiger med 19% fr\u00e5n f\u00f6reg\u00e5ende \u00e5rs studie, tyder p\u00e5 en f\u00f6rsiktig framtidsoptimism"],"_modules-below-content_43_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_43_text-blocks_1_text-block-bg":[""],"_modules-below-content_43_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_43_text-blocks_1_text-block-description":["<strong>\u2026men vissa riskkapital\u00e4gda f\u00f6retag verkar ha st\u00f6rre tro p\u00e5 f\u00e4rre antal f\u00f6retagsaff\u00e4rer \u00e4n andra \u00e4gandeformer<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3974\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/24.png\" alt=\"\" width=\"2250\" height=\"597\" \/>\r\n\r\n> En majoritet (87%) av f\u00f6retagsledare f\u00f6r b\u00f6rsnoterade f\u00f6retag f\u00f6rv\u00e4ntar sig en bibeh\u00e5llen eller \u00f6kad niv\u00e5 av antalet f\u00f6retagsaff\u00e4rer under 2024, vilket indikerar en f\u00f6rsiktig optimism inom denna sektor\r\n\r\n> F\u00f6r riskapital\u00e4gda bolag \u00e4r resultaten mer polariserade, d\u00e4r h\u00e4lften av respondenterna i riskkapital\u00e4gda bolag tror p\u00e5 f\u00e4rre f\u00f6retagsaff\u00e4rer under det kommande \u00e5ret. Detta skulle kunna f\u00f6rklaras av en tro p\u00e5 fortsatta os\u00e4kerheter p\u00e5 marknaden"],"_modules-below-content_43_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_43_text-blocks":["2"],"_modules-below-content_43_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_44_template":["divider\/thick-primary"],"_modules-below-content_44_template":["group_page_modules_below-content_divider-template"],"modules-below-content_45_template":["text-blocks\/default"],"_modules-below-content_45_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_45_text-blocks-title":["En fortsatt restriktiv syn p\u00e5 personaltillv\u00e4xt f\u00f6rv\u00e4ntas inf\u00f6r 2024, men vissa branscher g\u00e5r emot trenden"],"_modules-below-content_45_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_45_text-blocks_0_text-block-bg":[""],"_modules-below-content_45_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_45_text-blocks_0_text-block-description":["<strong>Prognosen f\u00f6r personal\u00f6kning \u00e4r den l\u00e4gsta uppm\u00e4tta under VD-studiens senaste 5 \u00e5r och indikerar en fortsatt \u00e5terh\u00e5llsam syn p\u00e5 personaltillv\u00e4xt\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3976\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/25.png\" alt=\"\" width=\"2250\" height=\"700\" \/>\r\n\r\n> F\u00f6rv\u00e4ntansbilden inf\u00f6r 2024 \u00e4r mer i linje med vad som observerats innan 2022 \u00e5rs v\u00e4ldigt h\u00f6ga tro p\u00e5 positiv tillv\u00e4xt, men med viss minskning j\u00e4mf\u00f6rt med f\u00f6reg\u00e5ende \u00e5r (fr\u00e5n 41% till 38%)\r\n\r\n> Den ih\u00e5llande pessimismen kring det makroekonomiska l\u00e4get och respondenternas fokus p\u00e5 kostnadseffektiviseringar speglar sig i den fortsatta restriktiva synen p\u00e5 personaltillv\u00e4xt"],"_modules-below-content_45_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_45_text-blocks_1_text-block-bg":[""],"_modules-below-content_45_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_45_text-blocks_1_text-block-description":["<strong>...medan branscher med h\u00f6gre f\u00f6rv\u00e4ntningar p\u00e5 oms\u00e4ttning f\u00f6rutsp\u00e5r en \u00f6kning av personalstyrkan<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3978\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/26.png\" alt=\"\" width=\"2250\" height=\"777\" \/>"],"_modules-below-content_45_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_45_text-blocks":["2"],"_modules-below-content_45_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_46_template":["divider\/thick-primary"],"_modules-below-content_46_template":["group_page_modules_below-content_divider-template"],"modules-below-content_47_template":["text-blocks\/default"],"_modules-below-content_47_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_47_text-blocks-title":["Svenska VD:ar f\u00f6rutser en \u00f6kad tillg\u00e4nglighet av r\u00e4tt kompetens till f\u00f6retagen under 2024"],"_modules-below-content_47_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_47_text-blocks_0_text-block-bg":[""],"_modules-below-content_47_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_47_text-blocks_0_text-block-description":["<strong>Studiens respondenter f\u00f6rv\u00e4ntar sig f\u00e4rre utmaningar vid rekrytering av r\u00e4tt kompetens under 2024 j\u00e4mf\u00f6rt med det g\u00e5ngna \u00e5ret\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3980\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/27.png\" alt=\"\" width=\"2250\" height=\"814\" \/>\r\n\r\n> De svarande f\u00f6rv\u00e4ntar sig att det blir l\u00e4ttare att tillgodose sina rekryteringsbehov under 2024 j\u00e4mf\u00f6rt med 2023. En potentiell f\u00f6rklaring till detta kan relateras till den allm\u00e4nna uppfattningen om ett \u00f6verskott p\u00e5 arbetskraft"],"_modules-below-content_47_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_47_text-blocks_1_text-block-bg":[""],"_modules-below-content_47_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_47_text-blocks_1_text-block-description":["<strong>\u2026men f\u00f6rv\u00e4ntan inf\u00f6r 2024 varierar mellan olika branscher<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3982\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/28.png\" alt=\"\" width=\"2250\" height=\"789\" \/>\r\n\r\n> Byggbranschen utm\u00e4rker sig genom att en majoritet av respondenterna tror att det kommer vara relativt l\u00e4tt att tillgodose kompetensbehovet under 2024\r\n\r\n> Detalj- och partihandeln f\u00f6rv\u00e4ntar sig sv\u00e5righeter i att rekrytera r\u00e4tt kompetens, vilket kan h\u00e4rledas till os\u00e4kerheter p\u00e5 arbetsmarknaden och \u00f6kad konkurrens om specialiserad arbetskraft"],"_modules-below-content_47_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_47_text-blocks":["2"],"_modules-below-content_47_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_48_template":["divider\/thick-primary"],"_modules-below-content_48_template":["group_page_modules_below-content_divider-template"],"modules-below-content_51_template":["text-block\/default"],"_modules-below-content_51_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_51_text-block-title":["Studien indikerar en f\u00f6rv\u00e4ntad minskning av betydande negativ p\u00e5verkan fr\u00e5n omv\u00e4rldsfaktorer inf\u00f6r n\u00e4sta \u00e5r \u2013 med en viss f\u00f6r\u00e4ndring i riskernas betydelse"],"_modules-below-content_51_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_51_text-block-image":[""],"_modules-below-content_51_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_51_text-block-image-overlay":["0"],"_modules-below-content_51_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_51_text-block-description":["<strong>Under 2024 f\u00f6rv\u00e4ntar sig svenska VD:ar en viss l\u00e4ttnad i den betydande negativa p\u00e5verkan fr\u00e5n externa risker j\u00e4mf\u00f6rt med 2023<\/strong>\r\n\r\n<strong><img class=\"alignnone size-full wp-image-3984\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/29.png\" alt=\"\" width=\"2250\" height=\"1246\" \/><\/strong>\r\n\r\n> Totalt sett uppger \u00f6ver 60% av f\u00f6retagen att de har p\u00e5verkats negativt i stor utstr\u00e4ckning av inflationen under 2023, men f\u00f6rv\u00e4ntar sig en minskning till ~40% under 2024. Detta understryker en f\u00f6rsiktig optimism inf\u00f6r n\u00e4sta \u00e5rs p\u00e5verkan av inflationen, vilket \u00e5terspeglas i respondenternas svar\r\n\r\n> Fram\u00f6ver f\u00f6rv\u00e4ntas risken f\u00f6r p\u00e5verkan av varu- och energibrist minska, medan risken f\u00f6r minskad efterfr\u00e5gan, geopolitiska konflikter och klimatf\u00f6r\u00e4ndringar f\u00f6rv\u00e4ntas \u00f6ka. Dessa f\u00f6rv\u00e4ntningar kan relateras till os\u00e4kerheter kring kunders k\u00f6pkraft och den ih\u00e5llande os\u00e4kerheten i det geopolitiska klimatet\r\n<blockquote><i>\"De flesta \u00e4r \u00f6verens om att den svenska kronan har varit f\u00f6r svag under l\u00e5ng tid och i h\u00f6stas n\u00e5ddes niv\u00e5er som allt fler s\u00e5g som ett samh\u00e4llsproblem. F\u00f6r ekonomin \u00e4r en svag svensk krona positivt f\u00f6r tillv\u00e4xten p\u00e5 kort sikt men p\u00e5 l\u00e4ngre sikt \u00e4r det inte bra. Det g\u00f6r oss alla fattigare och minskar omvandlingstrycket och konkurrenskraften i industrin.<\/i><i>\u201d<\/i>\r\n\r\n<strong>Johan Javeus, SEB Chefsstrateg<\/strong><\/blockquote>"],"_modules-below-content_51_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_51_text-block-buttons":[""],"_modules-below-content_51_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_52_template":["divider\/thick-primary"],"_modules-below-content_52_template":["group_page_modules_below-content_divider-template"],"modules-below-content_53_template":["text-blocks\/default"],"_modules-below-content_53_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_53_text-blocks-title":["Svenska VD:ar ser ljusare p\u00e5 n\u00e4sta \u00e5r med avseende p\u00e5 inflationens p\u00e5verkan p\u00e5 kostnader, vilket kan signalera att den mest oroliga tiden kanske \u00e4r f\u00f6rbi"],"_modules-below-content_53_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_53_text-blocks_0_text-block-bg":[""],"_modules-below-content_53_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_53_text-blocks_0_text-block-description":["<strong>Kostnads\u00f6kningarna p\u00e5 grund av inflationen f\u00f6ljer f\u00f6rra \u00e5rets trend och \u00e4r s\u00e4rskilt p\u00e5tagliga inom omr\u00e5den som transport, insatsvaror och energi\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3986\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/30.png\" alt=\"\" width=\"2250\" height=\"582\" \/>\r\n<blockquote><i>\"Det har skett en kraftig \u00f6kning p\u00e5 alla kostnadsposter, samtliga kostnadskonton har \u00f6kat mot j\u00e4mf\u00f6relsetal\u201d<\/i>\r\n\r\n<strong>VD, IT, telekom och media<\/strong>\r\n\r\n<i>\"Inflationen p\u00e5 varor p\u00e5verkade oss mer 2022. \u00c5r 2023 p\u00e5verkas vi av att resterande kostnader \u00f6kat pga. inflation, s\u00e5som t.ex. hyresregleringar med mera\u201d<\/i>\r\n\r\n<strong>VD, detalj- och partihandeln<\/strong><\/blockquote>"],"_modules-below-content_53_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_53_text-blocks_1_text-block-bg":[""],"_modules-below-content_53_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_53_text-blocks_1_text-block-description":["<strong>\u2026men dessa tre kostnadsomr\u00e5den f\u00f6rv\u00e4ntas ha mindre p\u00e5verkan 2024<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3988\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/31.png\" alt=\"\" width=\"2250\" height=\"620\" \/>\r\n\r\n> Antalet f\u00f6retag som kommer m\u00e4rka av \u00f6kade kostnader f\u00f6r energi, insatsvaror och transport f\u00f6rv\u00e4ntas minska under 2024 j\u00e4mf\u00f6rt med 2023. En m\u00f6jlig f\u00f6rklaring till detta kan vara den f\u00f6rv\u00e4ntade stabiliseringen p\u00e5 energimarknaden samt f\u00f6rhoppningen om f\u00f6rb\u00e4ttrade marknadsf\u00f6rh\u00e5llanden\r\n\r\n> Inflationens p\u00e5verkan p\u00e5 personalkostnader och det \u00f6kade r\u00e4ntetrycket f\u00f6rv\u00e4ntas kvarst\u00e5 under 2024, d\u00e4r respondenterna f\u00f6rutsp\u00e5r en liknande p\u00e5verkan som de upplevt under 2023"],"_modules-below-content_53_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_53_text-blocks":["2"],"_modules-below-content_53_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_54_template":["divider\/thick-primary"],"_modules-below-content_54_template":["group_page_modules_below-content_divider-template"],"modules-below-content_56_template":["divider\/thick-primary"],"_modules-below-content_56_template":["group_page_modules_below-content_divider-template"],"modules-below-content_58_template":["divider\/thick-primary"],"_modules-below-content_58_template":["group_page_modules_below-content_divider-template"],"modules-below-content_59_template":["text-blocks\/default"],"_modules-below-content_59_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_59_text-blocks-title":["Mer \u00e4n h\u00e4lften av de tillfr\u00e5gade VD:arna planerar att implementera AI \u00e5r 2024, och intresset f\u00f6r tekniken har \u00f6kat de senaste \u00e5ren bland f\u00f6retagare"],"_modules-below-content_59_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_59_text-blocks_0_text-block-bg":[""],"_modules-below-content_59_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_59_text-blocks_0_text-block-description":["<strong>56% av respondenterna har som ambition att implementera AI under 2024\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3994\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/34.png\" alt=\"\" width=\"2250\" height=\"693\" \/>\r\n\r\n> Majoriteten av f\u00f6retagen kommer under det kommande \u00e5ret att implementera AI-teknik i sin egna verksamhet\r\n<blockquote><i>\"Ser AI som en generell risk f\u00f6r hela samh\u00e4llet. Robotar som ers\u00e4tter m\u00e4nniskor och vi m\u00e4nniskor kommer inte kunna lita p\u00e5 digitalt producerad information m.m. (vi kommer bara vara s\u00e4kra p\u00e5 det vi sj\u00e4lva ser och upplever)\u201d<\/i>\r\n\r\n<strong>VD, logistik och transport<\/strong>\r\n\r\n<i>\"Vi har b\u00f6rjat experimentera, men har inga implementationsplaner. Vi tycker det \u00e4r f\u00f6r tidigt f\u00f6r v\u00e5r verksamhet, men tekniken kommer utvecklas v\u00e4ldigt fort\u201d<\/i>\r\n\r\n<strong>VD, detalj- och partihandel<\/strong><\/blockquote>"],"_modules-below-content_59_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_59_text-blocks_1_text-block-bg":[""],"_modules-below-content_59_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_59_text-blocks_1_text-block-description":["<strong>\u2026och intresset f\u00f6r AI-tekniken har \u00f6kat de senaste \u00e5ren<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3996\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/35-1.png\" alt=\"\" width=\"2250\" height=\"754\" \/>\r\n\r\n> En nyligen genomf\u00f6rd studie p\u00e5 500 svenska f\u00f6retagare indikerar en signifikant \u00f6kning av intresset f\u00f6r AI. Under \u00e5r 2023 \u00f6verv\u00e4ger en st\u00f6rre andel f\u00f6retag (31%) att implementera AI j\u00e4mf\u00f6rt med \u00e5r 2019 (18%), vilket tyder p\u00e5 en positiv f\u00f6r\u00e4ndring i synen p\u00e5 tekniken\r\n\r\n> Samtidigt har andelen respondenter som inte \u00f6verv\u00e4ger att integrera AI minskat till 55% \u00e5r 2023. Detta pekar p\u00e5 en tydlig f\u00f6r\u00e4ndring i inst\u00e4llningen till AI de senaste \u00e5ren och ett \u00f6kat intresse f\u00f6r den nya tekniken\r\n<blockquote><i>\"Hade g\u00e4rna implementerat [AI] fullt ut men branschen \u00e4r inte mogen eller anpassad \u00e4n\"<\/i>\r\n\r\n<strong>VD, tillverkande industri<\/strong><\/blockquote>\r\n<sub>1) Novus, Svea Bank 2023-10-28 <\/sub>"],"_modules-below-content_59_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_59_text-blocks":["2"],"_modules-below-content_59_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_60_template":["divider\/thick-primary"],"_modules-below-content_60_template":["group_page_modules_below-content_divider-template"],"modules-below-content_67_template":["text-block\/image-background"],"_modules-below-content_67_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_67_text-block-title":["Reflektioner"],"_modules-below-content_67_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_67_text-block-image":["4161"],"_modules-below-content_67_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_67_text-block-image-overlay":["0"],"_modules-below-content_67_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_67_text-block-description":["<p style=\"text-align: center;\"><b>I detta kapitel belyser vi n\u00e5gra reflektioner kring svaren fr\u00e5n svenska <\/b><b>VD:ar<\/b><b> i \u00e5rets studie, s\u00e4rskilt med fokus p\u00e5 den ih\u00e5llande pessimismen och utmaningar inf\u00f6r n\u00e4sta \u00e5r<\/b><\/p>\r\n<img class=\"alignnone size-full wp-image-3866\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/refl-1-av-2.png\" alt=\"\" width=\"12375\" height=\"6483\" \/>\r\n\r\n<img class=\"alignnone size-full wp-image-3868\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/refl-2-av-2.png\" alt=\"\" width=\"12375\" height=\"6244\" \/>\r\n\r\n "],"_modules-below-content_67_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_67_text-block-buttons":[""],"_modules-below-content_67_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_55_template":["text-blocks\/default"],"_modules-below-content_55_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_55_text-blocks-title":["En klar majoritet av tillfr\u00e5gade VD:ar planerar att g\u00f6ra prisjusteringar under 2024 som ett svar p\u00e5 den inflationsutveckling som skett under det g\u00e5ngna \u00e5ret"],"_modules-below-content_55_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_55_text-blocks_0_text-block-bg":[""],"_modules-below-content_55_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_55_text-blocks_0_text-block-description":["<strong>40% av respondenterna har redan justerat sina priser i linje med eller \u00f6ver inflationen under 2023\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3990\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/32.png\" alt=\"\" width=\"2250\" height=\"975\" \/>"],"_modules-below-content_55_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_55_text-blocks_1_text-block-bg":[""],"_modules-below-content_55_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_55_text-blocks_1_text-block-description":["<strong>\u2026och runt 85% av respondenterna planerar att h\u00f6ja sina priser under 2024 som ett resultat av inflationen, vilket \u00e4r n\u00e5got l\u00e4gre \u00e4n i f\u00f6rra \u00e5rets studie (90%)<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3992\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/33.png\" alt=\"\" width=\"2250\" height=\"914\" \/>"],"_modules-below-content_55_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_55_text-blocks":["2"],"_modules-below-content_55_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_57_template":["text-block\/image-background"],"_modules-below-content_57_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_57_text-block-title":["AI"],"_modules-below-content_57_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_57_text-block-image":["4145"],"_modules-below-content_57_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_57_text-block-image-overlay":["0"],"_modules-below-content_57_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_57_text-block-description":["<img class=\"alignnone size-full wp-image-3856\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/ai.png\" alt=\"\" width=\"12375\" height=\"6007\" \/>"],"_modules-below-content_57_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_57_text-block-buttons":[""],"_modules-below-content_57_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_62_template":["divider\/thick-primary"],"_modules-below-content_62_template":["group_page_modules_below-content_divider-template"],"modules-below-content_68_template":["text-block\/default"],"_modules-below-content_68_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_68_text-block-title":["\u00c4r de svenska f\u00f6retagen redo f\u00f6r 2024?"],"_modules-below-content_68_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_68_text-block-image":[""],"_modules-below-content_68_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_68_text-block-image-overlay":["0"],"_modules-below-content_68_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_68_text-block-description":["<h3><strong>Kostnadseffektiviseringar<\/strong><\/h3>\r\n\u00c5rets studie visar att fokus f\u00f6r 2024 ligger p\u00e5 kostnadsreduceringar snarare \u00e4n tillv\u00e4xtsatsningar, vilket liknar resultatet fr\u00e5n f\u00f6rra \u00e5ret.\r\n\r\nKostnader f\u00f6rv\u00e4ntas reduceras genom mer effektiva processer, personalnedsk\u00e4rningar och \u00f6versikt av omkostnader.\r\n\r\nTrots att m\u00e5nga f\u00f6retag lanserat besparingsprogram under det senaste \u00e5ret finns det f\u00f6r de flesta f\u00f6retag potential att sk\u00e4ra ner kostnaderna ytterligare."],"_modules-below-content_68_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_68_text-block-buttons":[""],"_modules-below-content_68_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_77_template":["text-block\/image-right-alt"],"_modules-below-content_77_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_77_text-block-title":["\u00d6ka l\u00f6nsamheten genom f\u00f6rb\u00e4ttrad effektivitet"],"_modules-below-content_77_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_77_text-block-image":["3284"],"_modules-below-content_77_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_77_text-block-image-overlay":["1"],"_modules-below-content_77_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_77_text-block-description":["Hur bibeh\u00e5ller du f\u00f6retagets konkurrenskraft i en v\u00e4rld som st\u00e4ndigt f\u00f6r\u00e4ndras?\u00a0Vi hj\u00e4lper dig med kommersiella effektivitetsf\u00f6rb\u00e4ttringar genom hela f\u00f6r\u00e4ndringsresan.\u00a0I praktiken handlar det om att identifiera, prioritera och genomf\u00f6ra de aktiviteter som f\u00f6rv\u00e4ntas ge st\u00f6rst resultat."],"_modules-below-content_77_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_77_text-block-buttons":["1"],"_modules-below-content_77_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_78_template":["text-block\/image-left"],"_modules-below-content_78_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_78_text-block-title":[""],"_modules-below-content_78_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_78_text-block-image":["3421"],"_modules-below-content_78_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_78_text-block-image-overlay":["1"],"_modules-below-content_78_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_78_text-block-description":["15 \u00e5rs erfarenhet av B2B och B2C Commercial Excellence-projekt inom Tillverkning, Logistik, Transport, SW\/HW, Professionella tj\u00e4nster, Outsourcing, Finansiella tj\u00e4nster och Konsumentvaror.\r\n\r\nMilosz Tersmeden, Partner och VD\r\n<p class=\"heading--5\"><a href=\"mailto:milosz.tersmeden@axholmen.se\">MILOSZ.TERSMEDEN@AXHOLMEN.SE<\/a><\/p>\r\n<p class=\"heading--5\">+46 76 161 21 99<\/p>\r\n<a href=\"https:\/\/www.linkedin.com\/in\/miloszelofsson\/\">LinkedIn<\/a>"],"_modules-below-content_78_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_78_text-block-buttons":[""],"_modules-below-content_78_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_61_template":["text-block\/default"],"_modules-below-content_61_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_61_text-block-title":["AI f\u00f6rv\u00e4ntas ha varierande p\u00e5verkan p\u00e5 olika funktioner inom f\u00f6retagen \u2013 med st\u00f6rst effekt p\u00e5 f\u00f6rs\u00e4ljning & marknadsf\u00f6ring, IT och st\u00f6dfunktioner"],"_modules-below-content_61_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_61_text-block-image":[""],"_modules-below-content_61_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_61_text-block-image-overlay":["0"],"_modules-below-content_61_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_61_text-block-description":["<strong>Vilken p\u00e5verkan AI tros ha p\u00e5 funktioner inom det egna f\u00f6retaget varierar\u2026<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-3998\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/36.png\" alt=\"\" width=\"2250\" height=\"840\" \/>\r\n\r\n> Enligt respondenterna kommer AI leda till minskade kostnader och\/eller \u00f6kad oms\u00e4ttning f\u00f6r framf\u00f6rallt st\u00f6dfunktioner (37%), f\u00f6rs\u00e4ljning & marknad (37%) samt IT (35%), det h\u00e4r kan tyda p\u00e5 h\u00f6gre kunskap om hur AI kan till\u00e4mpas p\u00e5 dessa funktioner\r\n\r\n> Inom samtliga funktioner har fler respondenter svarat att de tror att AI kommer bidra med\u00a0 minskade kostnader j\u00e4mf\u00f6rt med \u00f6kad oms\u00e4ttning, d\u00e4r f\u00f6rs\u00e4ljning & marknad sticker ut som den funktion d\u00e4r st\u00f6rst andel svarande tror att AI kan bidra med \u00f6kade int\u00e4kter\r\n\r\n> De svarande \u00e4r mest negativt inst\u00e4llda till att implementera AI inom logistik & distribution, produktion av varor & tj\u00e4nster samt service & eftermarknad, vilket kan kopplas till en os\u00e4kerhet i hur tekniken kan till\u00e4mpas p\u00e5 omr\u00e5dena\r\n\r\n<strong>\u2026men respondenternas kommentarer antyder att arbetet med AI bara har p\u00e5b\u00f6rjats och \u00e4r i en tidig fas<\/strong>\r\n<blockquote><i>\u201dOs\u00e4ker p\u00e5 till\u00e4mpningen just nu i v\u00e5r bransch (2023-2024). P\u00e5 l\u00e4ngre sikt definitivt en stor p\u00e5verkan\u201d<\/i>\r\n\r\n<strong>VD, logistik och transport<\/strong>\r\n\r\n<i>\u201dVi kommer att unders\u00f6ka om AI kan hj\u00e4lpa oss i vissa delar av v\u00e5r verksamhet men har \u00e4nnu inte p\u00e5b\u00f6rjat det arbetet\u201d<\/i>\r\n\r\n<strong>VD, tillverkande industri<\/strong><\/blockquote>"],"_modules-below-content_61_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_61_text-block-buttons":[""],"_modules-below-content_61_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_63_template":["text-block\/image-background"],"_modules-below-content_63_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_63_text-block-title":["H\u00e5llbarhet"],"_modules-below-content_63_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_63_text-block-image":["4159"],"_modules-below-content_63_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_63_text-block-image-overlay":["0"],"_modules-below-content_63_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_63_text-block-description":["<img class=\"alignnone size-full wp-image-3859\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/hallbarhet.png\" alt=\"\" width=\"12375\" height=\"6007\" \/>"],"_modules-below-content_63_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_63_text-block-buttons":[""],"_modules-below-content_63_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_64_template":["divider\/thick-primary"],"_modules-below-content_64_template":["group_page_modules_below-content_divider-template"],"modules-below-content_65_template":["text-blocks\/default"],"_modules-below-content_65_template":["group_page_modules_below-content_text-blocks-template"],"modules-below-content_65_text-blocks-title":["N\u00e4stan alla f\u00f6retagen kommer f\u00f6lja upp nyckeltal kopplade till klimat och h\u00e5llbarhet, men bara drygt h\u00e4lften tror det kommer att ha en positiv p\u00e5verkan p\u00e5 oms\u00e4ttningen"],"_modules-below-content_65_text-blocks-title":["group_page_modules_below-content_text-blocks_text-blocks-title"],"modules-below-content_65_text-blocks_0_text-block-bg":[""],"_modules-below-content_65_text-blocks_0_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_65_text-blocks_0_text-block-description":["<strong>De allra flesta f\u00f6retagen kommer f\u00f6lja upp nyckeltal relaterade till klimat och h\u00e5llbarhet\u2026<\/strong>\r\n\r\n \r\n\r\n<img class=\"alignnone size-full wp-image-4000\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/37.png\" alt=\"\" width=\"2250\" height=\"701\" \/>> 82% av f\u00f6retagen kommer f\u00f6lja upp p\u00e5 nyckeltal relaterade till klimat och h\u00e5llbarhet"],"_modules-below-content_65_text-blocks_0_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_65_text-blocks_1_text-block-bg":[""],"_modules-below-content_65_text-blocks_1_text-block-bg":["group_page_modules_below-content_text-blocks_text-blocks_text-block-bg"],"modules-below-content_65_text-blocks_1_text-block-description":["<strong>\u2026men enbart drygt h\u00e4lften tror att deras klimat och h\u00e5llbarhetsarbete kommer ha en positiv effekt p\u00e5 deras oms\u00e4ttning under n\u00e4stkommande \u00e5r<\/strong>\r\n\r\n<img class=\"alignnone size-full wp-image-4002\" src=\"https:\/\/axholmen.com\/wp-content\/uploads\/2023\/12\/38.png\" alt=\"\" width=\"2250\" height=\"793\" \/>\r\n<blockquote><i>\u201dI nul\u00e4get st\u00f6rre p\u00e5verkan p\u00e5 v\u00e5ra kostnader\u201d<\/i>\r\n\r\n<strong>VD, energi, r\u00e5varor och material<\/strong><\/blockquote>"],"_modules-below-content_65_text-blocks_1_text-block-description":["group_page_modules_below-content_text-blocks_text-blocks_text-block-description"],"modules-below-content_65_text-blocks":["2"],"_modules-below-content_65_text-blocks":["group_page_modules_below-content_text-blocks_text-blocks"],"modules-below-content_66_template":["anchor\/default"],"_modules-below-content_66_template":["group_page_modules_below-content_anchor-template"],"modules-below-content_66_anchor":["reflektioner"],"_modules-below-content_66_anchor":["group_page_modules_below-content_anchor_anchor"],"modules-below-content_79_template":["text-block\/image-left"],"_modules-below-content_79_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_79_text-block-title":[""],"_modules-below-content_79_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_79_text-block-image":["3422"],"_modules-below-content_79_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_79_text-block-image-overlay":["1"],"_modules-below-content_79_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_79_text-block-description":["20 \u00e5rs erfarenhet av att skapa resultat p\u00e5 sista raden genom sourcing & outsourcing, effektiviseringar och f\u00f6rflyttningar i operativmodell, organisationsdesign och -dimensionering, working capital-effektiviseringar och prisoptimering i stora och medelstora f\u00f6retag i olika branscher, b\u00e5de som konsult och i linjeroller.\r\n\r\nErik Mokvist, Partner\r\n<p class=\"heading--5\"><a href=\"mailto:erik.mokvist@axholmen.se\">ERIK.MOKVIST@AXHOLMEN.SE<\/a><\/p>\r\n<p class=\"heading--5\">+46 70 749 14 95<\/p>\r\n<a href=\"https:\/\/www.linkedin.com\/in\/erik-mokvist-32b7481\/\">LinkedIn<\/a>"],"_modules-below-content_79_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_79_text-block-buttons":[""],"_modules-below-content_79_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_80_template":["text-block\/image-left"],"_modules-below-content_80_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_80_text-block-title":[""],"_modules-below-content_80_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_80_text-block-image":["3585"],"_modules-below-content_80_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_80_text-block-image-overlay":["1"],"_modules-below-content_80_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_80_text-block-description":["Caroline \u00d6hrberg, Partner\r\n<p class=\"heading--5\"><a href=\"mailto:caroline.ohrberg@axholmen.se\">CAROLINE.OHRBERG@AXHOLMEN.SE<\/a><\/p>\r\n<p class=\"heading--5\">+46 73 517 61 83<\/p>\r\n<a href=\"https:\/\/www.linkedin.com\/in\/caroline-%C3%B6hrberg-7208701\/\">LinkedIn<\/a>"],"_modules-below-content_80_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_80_text-block-buttons":[""],"_modules-below-content_80_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_72_template":["text-block\/default"],"_modules-below-content_72_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_72_text-block-title":[""],"_modules-below-content_72_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_72_text-block-image":[""],"_modules-below-content_72_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_72_text-block-image-overlay":["0"],"_modules-below-content_72_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_72_text-block-description":["<h4><i>Vad b\u00f6r f\u00f6retagen t\u00e4nka p\u00e5 inf\u00f6r 2024<\/i> <i>kopplat till priss\u00e4ttning?<\/i><\/h4>\r\n> <b>Var f\u00f6rsiktig med att anv\u00e4nda bara inflationen som argument <\/b>vid prish\u00f6jningar. Tiden f\u00f6r breda pris\u00f6kningar som accepteras utan st\u00f6rre motst\u00e5nd av kunder har i de flesta branscher passerat och det \u00e4r nu allt viktigare att priss\u00e4tta <b>mer differentierat <\/b>och med <b>b\u00e4ttre precision<\/b>\r\n\r\n> <b>Se till att vara f\u00f6rberedd f\u00f6r n\u00e4r det v\u00e4nder<\/b> genom att se till att ha <b>r\u00e4tt kommersiell modell <\/b>p\u00e5 plats. \u00c5rets studie visar att n\u00e5gra branscher tror att 2024 blir ett b\u00e4ttre \u00e5r \u00e4n 2023 och det kan d\u00e4rmed vara en bra tid att <b>se \u00f6ver f\u00f6retagets erbjudande, paketering och priss\u00e4ttning <\/b>f\u00f6r att f\u00e5nga m\u00f6jligheten n\u00e4r konjunkturen v\u00e4l v\u00e4nder\r\n\r\n> <b>Nyttja och ta betalt f\u00f6r anv\u00e4ndande av AI <\/b>i f\u00f6retagets kommersiella modell. AI har varit ett av det senaste \u00e5rets heta \u00e4mnen, inte minst med lanseringen av Chat-GPT, och har f\u00e5tt m\u00e5nga att f\u00e5 upp \u00f6gonen f\u00f6r dess potential. Studien visar att m\u00e5nga VD:ar ser AI fr\u00e4mst som ett verktyg f\u00f6r effektiviseringar, men vi anser att m\u00e5nga f\u00f6rbiser m\u00f6jligheten som AI har till att \u00e4ven <b>\u00f6ka f\u00f6retagets int\u00e4kter<\/b>\r\n\r\n> <b>Tj\u00e4nstef\u00f6retag <\/b>som historiskt har jobbat med<b> kostnadsbaserad priss\u00e4ttning<\/b> (t.ex. Kr. per timma) b\u00f6r s\u00e4rskilt <b>se \u00f6ver sin kommersiella modell <\/b>d\u00e5 effektiv-iseringar fr\u00e5n AI g\u00f6r att de i slut\u00e4ndan kan <b>f\u00e5 mindre betalt <\/b>j\u00e4mf\u00f6rt med tidigare"],"_modules-below-content_72_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_72_text-block-buttons":[""],"_modules-below-content_72_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_77_text-block-buttons_0_button-link":["a:3:{s:5:\"title\";s:26:\"Effektivitetsf\u00f6rb\u00e4ttring\";s:3:\"url\";s:58:\"https:\/\/axholmen.com\/sv\/tjanster\/effektivitetsforbattring\/\";s:6:\"target\";s:0:\"\";}"],"_modules-below-content_77_text-block-buttons_0_button-link":["group_page_modules_below-content_text-block_text-block-buttons_button-link"],"modules-below-content_77_text-block-buttons_0_button-color":["primary"],"_modules-below-content_77_text-block-buttons_0_button-color":["group_page_modules_below-content_text-block_text-block-buttons_button-color"],"modules-below-content_77_text-block-buttons_0_button-ghost":["0"],"_modules-below-content_77_text-block-buttons_0_button-ghost":["group_page_modules_below-content_text-block_text-block-buttons_button-ghost"],"modules-below-content_77_text-block-buttons_0_button-icon":[""],"_modules-below-content_77_text-block-buttons_0_button-icon":["group_page_modules_below-content_text-block_text-block-buttons_button-icon"],"modules-below-content_81_template":["text-block\/image-left"],"_modules-below-content_81_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_81_text-block-title":[""],"_modules-below-content_81_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_81_text-block-image":["3587"],"_modules-below-content_81_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_81_text-block-image-overlay":["1"],"_modules-below-content_81_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_81_text-block-description":[">15 \u00e5rs erfarenhet att framg\u00e5ngsrikt ha hj\u00e4lpt klienter med realiserade l\u00f6nsamhetsf\u00f6rb\u00e4ttringar b\u00e5de p\u00e5 int\u00e4kts- och kostnadssidan. Ansvarig f\u00f6r 20+ Commercial Excellence-projekt med fokus p\u00e5 prisstrategi, prisoptimering, int\u00e4ktss\u00e4kring, och s\u00e4ljledning.\r\n\r\nRichard Cecchini, Partner\r\n<p class=\"heading--5\"><a href=\"mailto:richard.cecchini@axholmen.se\">RICHARD.CECCHINI@AXHOLMEN.SE<\/a><\/p>\r\n<p class=\"heading--5\">+46 73 068 11 34<\/p>\r\n<a href=\"https:\/\/www.linkedin.com\/in\/richard-cecchini-5707771\/\">LinkedIn<\/a>"],"_modules-below-content_81_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_81_text-block-buttons":[""],"_modules-below-content_81_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_82_template":["text-block\/image-left"],"_modules-below-content_82_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_82_text-block-title":[""],"_modules-below-content_82_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_82_text-block-image":["4141"],"_modules-below-content_82_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_82_text-block-image-overlay":["1"],"_modules-below-content_82_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_82_text-block-description":["Specialist p\u00e5 kommersiell strategi som hj\u00e4lper f\u00f6retag med bland annat marknadsf\u00f6ring, priss\u00e4ttning och f\u00f6rs\u00e4ljning, samt f\u00f6rfattare av fyra b\u00f6cker om att f\u00f6rb\u00e4ttra f\u00f6retags priss\u00e4ttning och l\u00f6nsamhet\r\n\r\nFelix M\u00f6r\u00e9e, Partner\r\n<p class=\"heading--5\"><a href=\"mailto:felix.moree@axholmen.se\">FELIX.MOREE@AXHOLMEN.SE<\/a><\/p>\r\n<p class=\"heading--5\">+46 70 332 45 29<\/p>\r\n<a href=\"https:\/\/www.linkedin.com\/in\/felixmoree\/\">LinkedIn<\/a>"],"_modules-below-content_82_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_82_text-block-buttons":[""],"_modules-below-content_82_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_69_template":["text-block\/default"],"_modules-below-content_69_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_69_text-block-title":[""],"_modules-below-content_69_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_69_text-block-image":[""],"_modules-below-content_69_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_69_text-block-image-overlay":["0"],"_modules-below-content_69_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_69_text-block-description":["<h4><i>Vad b\u00f6r f\u00f6retagen t\u00e4nka p\u00e5 inf\u00f6r 2024<\/i> <i>kopplat till kostnadseffektiviseringar?<\/i><\/h4>\r\n> <b>F\u00f6lj upp de kostnadseffektiviseringar <\/b>som initierades under 2023 och s\u00e4kerst\u00e4ll att den <b>t\u00e4nkta besparingen realiseras<\/b>. Axholmens erfarenhet visar att m\u00e5nga f\u00f6retag gradvis tappar fokus p\u00e5 \u00e4nnu ej realiserade initiativ n\u00e4r nya omr\u00e5den \u00e4r h\u00f6gre upp p\u00e5 ledningens agenda\r\n\r\n> <b>Ompr\u00f6va tidigare beslut <\/b>och analysera f\u00f6retagets <b>strukturella kostnader <\/b>bortom quick-wins<b>. <\/b>Sett till hur mycket som f\u00f6r\u00e4ndrats under de senaste \u00e5ren finns det en risk att f\u00f6retagens kostnadskostym och operativa modell inte s\u00e4krar den kostnadseffektivitet som kr\u00e4vs f\u00f6r framtida l\u00f6nsamhet givet nuvarande marknadsposition. Att s\u00e4kerst\u00e4lla att <b>kostnaderna speglar marknadspositionen<\/b> kan vara en avg\u00f6rande faktor f\u00f6r l\u00e5ngsiktig l\u00f6nsamhet\r\n\r\n> <b>Se \u00f6ver f\u00f6rdelningen av kostnader och utv\u00e4rdera \u201dmake or <\/b><b>buy<\/b><b>\u201d<\/b>. De senaste \u00e5rens snabba f\u00f6r\u00e4ndringar av efterfr\u00e5gan har visat att <b>en st\u00f6rre andel r\u00f6rliga kostnader <\/b>genom exempelvis outsourcing, tredjepartsprodukter eller extern bemanning kan g\u00f6ra det l\u00e4ttare att dra i handbromsen vid en pl\u00f6tslig dipp i efterfr\u00e5gan"],"_modules-below-content_69_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_69_text-block-buttons":[""],"_modules-below-content_69_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_83_template":["text-block\/image-left"],"_modules-below-content_83_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_83_text-block-title":[""],"_modules-below-content_83_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_83_text-block-image":["4208"],"_modules-below-content_83_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_83_text-block-image-overlay":["1"],"_modules-below-content_83_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_83_text-block-description":[">15 \u00e5rs konsulterfarenhet med uppdrag inom Operational Excellence, Lean, modularisering och kundorientering av organisationer & fl\u00f6den, i s\u00e5v\u00e4l produktbolag som tj\u00e4nsteverksamheter.\r\n\r\nGustaf Smedman, Partner\r\n<p class=\"heading--5\"><a href=\"mailto:gustaf.smedman@axholmen.se\">GUSTAF.SMEDMAN@AXHOLMEN.SE<\/a><\/p>\r\n<p class=\"heading--5\">+46 70 730 79 94<\/p>\r\n<a href=\"https:\/\/www.linkedin.com\/in\/gustafsmedman\/\">LinkedIn<\/a>"],"_modules-below-content_83_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_83_text-block-buttons":[""],"_modules-below-content_83_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_84_template":["text-block\/default"],"_modules-below-content_84_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_84_text-block-title":["Om Axholmen"],"_modules-below-content_84_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_84_text-block-image":[""],"_modules-below-content_84_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_84_text-block-image-overlay":["1"],"_modules-below-content_84_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_84_text-block-description":["<span style=\"color: #333333;\">Sedan starten 2007 har vi hj\u00e4lpt f\u00f6retag att f\u00f6rb\u00e4ttra sin l\u00f6nsamhet. V\u00e5r inriktning var tydlig redan fr\u00e5n b\u00f6rjan \u2013 att leverera ett modernt alternativ till de globala managementbyr\u00e5erna.Vi l\u00f6ser viktiga aff\u00e4rsutmaningar f\u00f6r att \u00f6ka l\u00f6nsamheten.<\/span>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\"><strong>Enklare och mer resultatfokuserat<\/strong><\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\">Vi grundande Axholmen med id\u00e9n att skapa ett enklare och mer resultatfokuserat s\u00e4tt att leverera konsulttj\u00e4nster inom managementomr\u00e5det.<\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\"><strong>Best\u00e5ende och konkreta resultat<\/strong><\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\">V\u00e5r filosofi \u00e4r att konsulttj\u00e4nster ska leda till best\u00e5ende och konkreta resultat. D\u00e4rf\u00f6r \u00e4r vi beredda att dela kommersiell risk och knyta v\u00e5rt arvode till det v\u00e4rde vi skapar tillsammans med dig som kund.<\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\"><strong>F\u00f6rb\u00e4ttrad l\u00f6nsamhet<\/strong><\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\">V\u00e5rt k\u00e4rnerbjudande \u00e4r att l\u00f6sa viktiga aff\u00e4rsutmaningar f\u00f6r att \u00f6ka l\u00f6nsamheten.\u00a0Vi har erfarenhet fr\u00e5n de flesta branscher.<\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\"><strong>Drivna och aff\u00e4rsfokuserade<\/strong><\/span><\/p>\r\n<p style=\"text-align: left;\"><span style=\"color: #333333;\">Vi \u00e4r kompromissl\u00f6sa i v\u00e5r rekrytering. Alla managementkonsulter \u00e4r handplockade f\u00f6r sin kompetens, drivkraft och genuina aff\u00e4rsfokus.<\/span><\/p>"],"_modules-below-content_84_text-block-description":["group_page_modules_below-content_text-block_text-block-description"],"modules-below-content_84_text-block-buttons":["1"],"_modules-below-content_84_text-block-buttons":["group_page_modules_below-content_text-block_text-block-buttons"],"modules-below-content_74_template":["post-list\/default"],"_modules-below-content_74_template":["group_page_modules_below-content_post-list-template"],"modules-below-content_74_post-list-title":[""],"_modules-below-content_74_post-list-title":["group_page_modules_below-content_post-list_post-list-title"],"modules-below-content_74_post-list-description":[""],"_modules-below-content_74_post-list-description":["group_page_modules_below-content_post-list_post-list-description"],"modules-below-content_74_post-list-posts":["a:3:{i:0;s:4:\"1897\";i:1;s:3:\"834\";i:2;s:3:\"647\";}"],"_modules-below-content_74_post-list-posts":["group_page_modules_below-content_post-list_post-list-posts"],"_oembed_bef218effc906597e772004bc63fa6c1":["<blockquote class=\"wp-embedded-content\" data-secret=\"pJ5dizOxjv\"><a href=\"https:\/\/axholmen.com\/commercial-offering-for-growth\/\">Reference case<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u201dReference case\u201d – Axholmen\" src=\"https:\/\/axholmen.com\/commercial-offering-for-growth\/embed\/#?secret=4xGMVOxkE5#?secret=pJ5dizOxjv\" data-secret=\"pJ5dizOxjv\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>"],"_oembed_time_bef218effc906597e772004bc63fa6c1":["1702633110"],"_oembed_68ea2673dbf30fb47a828dc032af3c9f":["<blockquote class=\"wp-embedded-content\" data-secret=\"HSfmzsN61e\"><a href=\"https:\/\/axholmen.com\/commercial-offering-for-growth\/\">Reference case<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"\u201dReference case\u201d – Axholmen\" src=\"https:\/\/axholmen.com\/commercial-offering-for-growth\/embed\/#?secret=IjMC828Kvg#?secret=HSfmzsN61e\" data-secret=\"HSfmzsN61e\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>"],"_oembed_time_68ea2673dbf30fb47a828dc032af3c9f":["1702633111"],"modules-below-content_70_template":["divider\/thick-primary"],"_modules-below-content_70_template":["group_page_modules_below-content_divider-template"],"modules-below-content_71_template":["text-block\/default"],"_modules-below-content_71_template":["group_page_modules_below-content_text-block-template"],"modules-below-content_71_text-block-title":[""],"_modules-below-content_71_text-block-title":["group_page_modules_below-content_text-block_text-block-title"],"modules-below-content_71_text-block-image":[""],"_modules-below-content_71_text-block-image":["group_page_modules_below-content_text-block_text-block-image"],"modules-below-content_71_text-block-image-overlay":["0"],"_modules-below-content_71_text-block-image-overlay":["group_page_modules_below-content_text-block_text-block-image-overlay"],"modules-below-content_71_text-block-description":["<h3><b>Priss\u00e4ttning<\/b><\/h3>\r\n\u00c5rets VD-studie visar att de allra flesta f\u00f6retag planerar att forts\u00e4tta h\u00f6ja priser \u00e4ven under det kommande \u00e5ret, \u00e5tminstone i linje med inflationen.\r\n\r\nInflationen har varit de senaste \u00e5rens stora utmaning f\u00f6r svenska f\u00f6retag och en starkt bidragande faktor till att f\u00f6retag h\u00f6jt priser f\u00f6r att f\u00f6rsvara sin marginal. \u00c4ven om det v\u00e4rsta inflationstrycket tycks ha passerat, f\u00f6rblir detta den fr\u00e4msta utmaningen enligt studiens respondenter.\r\n\r\nVi tror att priss\u00e4ttning \u00e4ven fortsatt kommer att vara ett viktigt verktyg f\u00f6r svenska f\u00f6retag under 2024, men hur det anv\u00e4nds kan skilja sig mot 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